2008-06-14 19:21:01 - The book is about web 2.0 business websites. It provides a step-by-step procedure to build a web 2.0 business website that generates results in the value chain of a company. The author uses Joomla!, one of the most powerful open source content management systems on the web. It is freely available, and requires no programming and HTML skills. The book "Buildind Web 2.0 Buisness Websites" is available on amazon.com: ISBN - 9780981642109. You also can visit http://verticalbit.com .

The book has ten chapters and one appendix. It's in color and easy to read. Here's a short summary of the contents.

Chapter 1 - The Web as a Platform, defines web 2.0, its business rules and tools. Also it helps understand the role of web 2.0 in the value chain of a company.

Chapter 2 - Web 2.0 Components, Features, and

Look, helps choose components, features, and look for a web 2.0 business website.

Chapter 3 - Web 2.0 Navigation, Pages, and Contents, helps create navigation, pages, and contents for a web 2.0 business website.

Chapter 4 - Web 2.0 Content Management Systems, implements the backend of a web 2.0 business website using Joomla.

Chapter 5 - Web 2.0 User Interfaces and Templates, creates a web 2.0 user interface. It also shows how to install and customize existing Joomla templates.

Chapter 6 - Organizing Contents in Web 2.0 Websites, creates, and organizes contents in Joomla.

Chapter 7 - Adding Features to Web 2.0 Websites, adds features to a web 2.0 website.

Chapter 8 - Product Development Innovation with Web 2.0, shows how to install community tools, and configure them to let users add value to the product development process of a company.

Chapter 9 - Marketing Innovation with Web 2.0 , shows how to optimize a website for search engines, and how to integrate a website with traffic analysis tools. It also shows how to use web 2.0 tools to create subtle marketing, subscription marketing, word-of-mouth marketing, and viral marketing.

Chapter 10 - Sales and Support Innovation with Web 2.0 , shows how to use crowd sourcing in sales and support.It also shows how to integrate a website with Customer Relationship Management (CRM ) tools. Finally, It teaches how to integrate a website with Instant Messaging - IM, Videos, and Voice over IP tools.

Appendix A - Online Resources , provides a list of online resources that can be used to get further details.